Privacy Policy - Asahi Paws

The following statement outlines the manner in which your Personal Information is collected, utilized, and disclosed by (referred to as the "Site" or "we") when you browse or engage in a transaction on the Site. This Privacy Policy serves to provide you with a comprehensive understanding of our practices.


If you require further clarification or have any additional inquiries regarding our privacy practices, wish to obtain more detailed information, or would like to register a complaint, please do not hesitate to reach out to us. You can simply contact Asahi Paws via email at or by sending a letter to the address specified below:

PawTale Pty Ltd, 39 Fox Road, Narre Warren North VIC 3804, Australia

Collecting Personal Information

Personal information refers to information that can be used to identify you, or that could reasonably be used to identify you. The types of personal information we may collect about you encompass the following:

  • Name, gender, date of birth and age;
  • Contact details in every placed order information, including the personal and/or business addresses, email addresses, and telephone numbers;
  • Details pertaining to your purchases and orders with us, as well as your preferences regarding products and services;
  • Digital information, such as cookies (small data files that are transferred to devices when accessing websites or apps), tags, and pixels (used to "tag" devices), software versions utilized, device identifiers (e.g., IP address), location data (when available and not disabled by the user), dates, times, file metadata, referring website/app, entered data, and user activities like clicked links, app installations, app launches, adding items to a shopping cart and completing purchases;
  • Financial information, including bank and checking account details, credit card information, and data pertaining to your credit history;

Upon visiting Asahi Paw's site, we gather specific details concerning your device, interactions with the Site, and information necessary for processing your purchases. Asahi Paws may also collect additional information if you contact us to provide Asahi Paws customer support. In this Privacy Policy, we employ the term "Personal Information" to encompass any information pertaining to an identifiable individual, including the information listed below. Please refer to the following list for a comprehensive overview of the Personal Information we collect and the reasons behind it:

  • Device information
    • Collection purpose: To ensure the accurate loading of the Site and to conduct analytics on Site usage for optimal performance.
    • Collection source: Automatically collected using cookies, log files, web beacons, tags, or pixels when accessing our Site.
    • Disclosure for business purposes: Shared with our processors Shopify, Australia Post, and Xero.
    • Personal information collected: Web browser version, IP address, time zone, cookie information, viewed sites or products, search terms, and interaction patterns with the Site.
  • Order information
    • Collection purpose: To fulfil our contractual obligations by providing products or services, processing payment details, arranging to ship, issuing invoices and/or order confirmations, facilitating communication with you, assessing orders for potential risks or fraudulent activities, and, in accordance with your preferences, delivering information or advertisements related to our products or services.
    • Collection source: Collected directly from you.
    • Disclosure for business purposes: Shared with our processors Shopify, Australia Post, Xero, and PayPal.
    • Possibly collected personal information: Name, shipping address, billing address, email address, payment information (including Paypal account or credit card numbers), and phone number.
  • Customer support information
    • Collection purpose: To offer post-sale services and address inquiries when you reach out to us, such as making inquiries about our products and services, lodging complaints, providing feedback, requesting refunds, or attending events.
    • Collection source: Obtained directly from you.
    • Disclosure for business purposes: Shared with our processors Shopify, Australia Post, Xero, and PayPal.
    • Personal Information collected: Personalized advertising and content displayed to you (including website/app layout, content, and advertisements shown on third-party platforms like Facebook).
    • Collection purpose: To deliver customer support.
    • Collection source: Gathered directly from you.
    • Disclosure for business purposes: Shopify, Australia Post, Xero, PayPal.


The Site is designed for individuals aged 16 and above, and we do not intentionally gather Personal Information from children. If you are a parent or guardian and believe that your child has disclosed Personal Information to us, kindly contact us using the address provided above to request the removal of such information.

Sharing Personal Information

In order to deliver our services and fulfill contractual obligations, we collaborate with service providers with whom we may share your Personal Information. This facilitates the following functions, as described earlier:

  • Our online store is powered by Shopify, Australia Post, Xero, and PayPal. To understand how Shopify handles your Personal Information, please refer to Asahi Paws's privacy policy available at:
Additionally, we may disclose your Personal Information in the following circumstances:
  • To fully ensure compliance with applicable laws and regulations, and to respond to legal requests, we may disclose your Personal Information. This may involve sharing your information in response to search warrants, subpoenas, or other lawful requests for information received. Such disclosures are made with the objective of safeguarding our rights and fulfilling our legal obligations.

Behavioural Advertising

As mentioned previously, we use your Personal Information to deliver targeted advertisements or marketing communications such as newsletters that we believe align with your interests. Here are some specific details regarding these practices:

  • Google Analytics: We employ Google Analytics to gain insights into how our customers utilize the Site. To learn more about how Google handles your personal information, please see and refer to Google's privacy policy at: You also have the option to opt out of Google Analytics by visiting:
  • Sharing with advertising partners: We share information concerning your Site usage, purchases, and interaction with our advertisements on other websites with our advertising partners. Some of this information is shared directly, while in certain cases, cookies or similar technologies may be employed (subject to your location and consent).
  • Shopify Audiences: We utilize Shopify Audiences to display ads, in collaboration with our advertising partners, on other websites to individuals who have made purchases with other Shopify merchants and may exhibit an interest in our offerings. Through Shopify Audiences, we also share information about your Site usage, purchases, and the email address associated with your purchases, which may enable other Shopify merchants to present you with relevant offers.

For a better understanding of how targeted advertising functions, you can visit the educational page of the Network Advertising Initiative (NAI) at:

To opt out of our targeted advertising, you can visit the following links:

  • Facebook Setting:
  • Google:
  • Bing:

  • Moreover, you can opt out of some of these services by accessing the opt-out portal provided by the Digital Advertising Alliance at:

    Using Personal Information

    We leverage your Personal Information to effectively deliver our services, encompassing activities such as offering a diverse range of products for sale, processing payments securely, ensuring the smooth shipping and fulfillment of your orders, and keeping you informed about our latest products, services, and enticing offers.

    Lawful Basis

    For the General Data Protection Regulation ("GDPR"), and if you are a resident of the European Economic Area ("EEA"), we process your personal information based on the following lawful bases:

    • Your explicit consent;
    • The necessity for performing the contract between you and the Site;
    • Compliance with our legal obligations;
    • Protection of your vital interests;
    • Execution of a task carried out in the public interest;
    • Our legitimate interests, provided they do not override your fundamental rights and freedoms.


      Upon placing an order through the Site, Asahi Paws will retain your Personal Information in our records unless you instruct us to erase this information. If you would like to exercise your right of erasure, please refer to the 'Your rights' section below for more details.


          Your Rights

          If you want to access your data or provide feedback on how we're using your personal information, please email us at

          Under the relevant privacy legislation in Australia or New Zealand, you hold the right to request access to and correction of the personal information we hold about you. This service is provided to you at no cost. To enquire and/or make such a request, please contact us via email at



          When you visit our Site, a small piece of information called a cookie is downloaded to your computer or device. These cookies serve various purposes, including functionality, performance, advertising, and social media or content-related functions. When automatically remembering your actions and preferences (such as login details and region selection), cookies enhance your browsing experience. This eliminates the need to repeatedly enter such information when you revisit the site or navigate between pages. Cookies also provide insights into how people use the website, indicating whether they are first-time visitors or frequent users. We utilize the following cookies to optimize your experience on Asahi Paws's site and provide our services.


          Cookies Necessary for the Functioning of the Store

          The duration that a cookie remains on your mobile device or computer depends on whether it is categorized as a "persistent" or "session" cookie. Session cookies are active until you finish your browsing session, while persistent cookies remain until they expire or are deleted. The majority of cookies we employ are persistent and have expiration periods ranging from 30 minutes to two years from the date of download to your device.


          You have the ability to control and manage cookies in various ways. However, please be aware that removing or blocking cookies may have a negative impact on your user experience, and certain parts of our website may no longer be fully accessible.


          You should know that most web browsers, no matter on phone or on your computer,it automatically accept cookies, but you can choose to accept or reject them by adjusting your browser settings. These settings are typically located in the "Tools" or "Preferences" menu of your browser. Further information on modifying browser settings or managing cookies which can be found in your browser's help file or on websites like or


          Furthermore, it is important to acknowledge that blocking cookies may not entirely prevent the sharing of information with third parties, including our advertising partners. In order to exercise your rights and/or opt-out of certain uses of your information by these parties, we recommend following the instructions provided in the "Behavioural Advertising" section mentioned earlier.


          Reporting and Analytics

          For the tracking technologies we utilize on our website, it's important to note that other companies may also set their own cookies or similar tools when you visit Asahi Paws's website. This includes third-party analytics services such as Google Analytics, as well as third parties that provide content or offers.


          We may receive reports based on the usage of these tools, either on an individual or aggregated basis. The information obtained from these analytics services is used solely for the purpose of improving our website and services. The data generated by cookies or other technologies regarding your use of our website and services (referred to as "Analytics Information") is transmitted to these analytics services.


          These analytics services compile reports on user activity and may share information with third parties as required by law or when those third parties process the data on their behalf. The usage and sharing of Analytics Information by each analytics service are governed by their respective Terms of Use and Privacy Policy. By using Asahi Paws's website and services, you consent to the processing of your data by these analytics services as described above.


          For a comprehensive list of the analytics services we use, please contact us at Additionally, we may collaborate with advertising companies to support our marketing initiatives, which may involve serving you ads that are tailored to your likely interests. If you prefer not to take advantage of these services, you may have the option to opt-out by visiting or


          Do Not Track

          Please be aware that as there is no widely adopted industry standard for responding to "Do Not Track" signals, we do not make any changes to our data collection and usage practices when we detect such signals from your browser.


          From time to time, we may revise and update this Privacy Policy to reflect changes in our practices or to comply with operational, legal, or regulatory requirements.



          If you have any complaints, please reach out to us via email at If you are not satisfied with our response to your complaint or rasied issues, you have the right to lodge a complaint with the relevant data protection authority.


          For Australia, you can contact the Office of the Australian Information Commissioner at or by phone at 1300 363 992. For New Zealand, you can contact the New Zealand Privacy Commissioner at or by phone at 0800 803 909. Please note that this Asahi Paws' Privacy Policy was last updated on 2023/06/13.